TP Labs: From Position 13 to #1 for Watch Repair Dubai
A specialist watch repair workshop in Dubai, taken from page two to the top organic position for its main commercial term between June and December 2023. Every figure on this page is tracked in Semrush.
TP Labs
A specialist watch repair workshop competing against established Dubai retailers with far bigger marketing budgets and far older domains.
Positions verified in Semrush. Started at position 13 in June 2023.
How the TP Labs Campaign Worked
Where it started
In June 2023 TP Labs sat at position 13 for watch repair dubai. Page two for a term like this produces almost no walk in enquiries, and the workshop was competing against established Dubai retailers with far bigger marketing budgets and far older domains.
What we did
- Technical cleanup. We removed the issues that stopped search engines crawling and indexing the service pages properly. See our technical SEO service.
- Service page restructuring. Pages were rebuilt around how people actually search for watch repair, including near me searches. This is the core of our local SEO work.
- Editorial link building. A sustained campaign to close the authority gap with older competitor domains, using the approach described on our link building page.
What changed
TP Labs reached #1 for watch repair dubai in December 2023. Today it also holds #4 for watch repair near me (5,400 searches per month) and #3 for watch repair shop near me (1,600 searches per month).
Check it yourself
Enter any of the keywords above into a rank tracking tool and you will see the same positions. We publish the keyword and the search volume so the result can be verified without taking our word for it.
More case studies
Timepiece360, Rayhaan Perfumes, Blissful Me Medspa, or see all client results.
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