SEO Pricing in Dubai, Published Openly
What SEO costs with Serphix Digital, by service and by sector. These are the bands most of our clients fall into. Your exact monthly figure is fixed after a free consultation, once we have looked at your site and your competition.
SEO Packages and Prices by Service
Most agencies in this market avoid publishing prices. We publish ours as bands, because the honest answer to what SEO costs depends on your competition and the state of your site, and a band tells you whether we are in range before either of us spends time on a call.
Monthly retainers
| Service | Typical monthly investment | Who it suits |
|---|---|---|
| Local SEO | AED 2,000 to 6,000 | Single or multi location businesses that depend on Map Pack visibility |
| SEO retainer, focused | AED 3,000 to 6,000 | A local or service business targeting a defined area |
| SEO retainer, competitive | AED 6,000 to 15,000 | A competitive category or a larger site |
| SEO retainer, enterprise | AED 20,000 and above | Portals, large ecommerce and multi location healthcare |
| Content marketing | AED 2,000 to 8,000 | Depends on volume and research depth |
| Online reputation management | AED 5,000 to 20,000 | Initial audit priced separately |
| SEO consulting | AED 8,000 to 15,000 | Ongoing advisory for in house teams. A strategy sprint starts at AED 5,000 |
One off projects
| Project | Typical cost | Notes |
|---|---|---|
| Technical SEO audit | AED 2,500 to 8,000 | Depends on site size |
| Migration or redesign SEO support | AED 5,000 to 15,000 | The highest risk moment in any SEO programme |
Quoted per scope
Link building, AI search optimisation (GEO) and press release distribution are quoted per campaign, because the cost depends on the publications, the volume and the story. We confirm targets and cost before any work starts.
What Moves the Price Inside Each Band
Four variables account for most of the difference between a retainer at the bottom of a band and one at the top.
- Competition. Who already ranks for your terms and how strong their domains are.
- Site condition. A site with technical problems needs foundation work before anything else can pay off.
- Content needs. How many pages have to be written or rebuilt, and whether Arabic is required.
- Authority gap. How many quality links separate you from the sites above you.
For a full breakdown, read how much SEO costs in Dubai.
Typical monthly budgets by sector
Sector budgets vary with the number of locations, the size of the site and the channels involved.
| Sector | Typical monthly budget |
|---|---|
| Pet businesses | AED 2,000 to 6,000 |
| Salons and spas | AED 2,000 to 7,000 |
| Clinics and dental | AED 3,000 to 10,000 |
| Restaurants and F&B | AED 3,000 to 10,000 |
| Tourism | AED 3,000 to 12,000 |
| Ecommerce | AED 4,000 to 20,000 |
| Real estate | AED 5,000 to 20,000 |
| B2B | AED 5,000 to 25,000 |
| Hotels | AED 6,000 to 25,000 |
SEO Pricing: Frequently Asked Questions
Do you sell fixed SEO packages?
No. Every engagement is scoped to what your site needs. The bands above show where most clients land, and you receive a fixed monthly figure after a consultation.
What does a monthly SEO retainer include?
The work follows the same sequence on every account: technical foundations first, then on page relevance and content, then authority building, with AI search visibility and monthly reporting throughout. The mix depends on where your site is weakest.
Do you guarantee rankings for the price?
No. Nobody controls Google. We commit to the work and to honest monthly reporting, including the flat months, not to positions we cannot promise.
Why not choose a AED 1,000 to 2,000 package?
At that price the work is usually automated or built on bulk links, which can produce a short lift and then damage the site. Our guide on how to choose an SEO agency in Dubai covers what to check in any proposal.
Want an Exact Figure for Your Site?
Tell us where you currently rank and what you are trying to win. We will tell you honestly whether it is achievable, how long it would take, and what it would cost.

